May 4 2011

Make your content titles count

Did you ever consider that the title of your product or software has huge importance to its´ searchability on our site, or in general on the whole web? Well it´s true. The way you name your product greatly impacts visibility in search results. Environmental Expert understands how important this is and we have now made it easier for you to update your product or software title so that not only can it show up in search results, but also put you on the path to generating more leads.

We have added 2 new fields to the title of a product, Model # and Brand. So let´s say PipeTech wanted to add their pipes as a product on our site, the Model # would be 9735, the Brand would be PipeTech, and the product title would be Wastewater Pipe. By having your product or software featured this way on our site, you have better chances of showing up on a particular search because now you have 2 more fields in the title. You have to take into consideration the fact that everyone has a different way of searching and one person may search by the model #, whereas another will search by the brand or title. This way you guarantee that your product is covered in all search criteria.

Update your product title